We like to say that fund raising is “equal parts art and science.” For the science part, we can apply formulas and strategies and be fairly sure about what the results will look like. But the art portion is where the “unexpected” comes in.
We like to say that fund raising is “equal parts art and science.” For the science part, we can apply formulas and strategies and be fairly sure about what the results will look like. But the art portion is where the “unexpected” comes in.