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Pile of U.S. dollar bills forming a mound under the headline “When the World Offers Easy Money,” set against a dark background, symbolizing temptation and financial allure.
Fundraising Verse of the Week

When the World Offers Easy Money

“Do not listen to Hezekiah. This is what the king of Assyria says: Make peace with me and come out to me” (2 Kings 18:31).

King Hezekiah was in big trouble. Sennacherib had bulldozed through 46 cities of Judah and surrounded Jerusalem. He boasted, “As for him (Hezekiah), I confined him inside the city Jerusalem, his royal city, like a bird in a cage. I set up blockades against him and made him dread exiting his city gate.”1 Sennacherib’s envoys stood before Jerusalem’s walls to negotiate Israel’s surrender. Their five tempting arguments still speak to ministry leaders considering debt to solve their financial problems.

Your Friends Won’t Help You
“Egypt is a splintered reed of a staff that will pierce the hand of anyone who leans on it” (2 Kings 18:21). Sennacherib dismissed Egypt as unreliable. We’re afraid our donors won’t be there when we need their support. Sometimes the “unreliable allies” excuse masks our own reluctance to make the ask.

We Have What You Need
“Come now, make a bargain with my master, the king of Assyria: I will give you two thousand horses” (2 Kings 18:23). Sennacherib offered immediate resources to solve immediate problems. Today’s equivalent might be bridge loans, lines of credit, or bond financing promising quick solutions to your cash flow challenges. Consider all your options carefully before “making a bargain” with your lending master.

God Told Me
Note Sennacherib’s arrogance, “The Lord himself told me to march against this country and destroy it” (2 Kings 18:25). Perhaps you have a well-meaning advisor suggesting, “God brought us this great deal.” One Christian institution seriously considered bond funding which would have restricted spiritual programming to only 40% of their new facility. Somehow, that doesn’t seem like an answer to prayer.

Take the Easy Way Out
“Then each of you will eat fruit from your own vine and fig tree and drink water from your own cistern, until I come and take you to a land like your own” (2 Kings 18:31-32). Sennacherib’s offer sounded appealing: maintain your lifestyle, avoid the struggle, accept our terms. Borrowed money can build buildings and fund programs, but it often comes with hidden costs, not just financial, but organizational and spiritual.

Everybody Else is Doing It
“Has the god of any nation ever delivered his land from the hand of the king of Assyria?” (2 Kings 19:12). Sennacherib argued that every other kingdom had fallen to his superior resources. Ministry leaders often hear “all successful organizations leverage debt” or that fundraising simply “isn’t realistic” in today’s economy. Financing isn’t necessarily wrong, but it may not be God’s intended path for your organization’s current challenge.

Think About This: Hezekiah took Sennacherib’s letter and “went up to the temple of the Lord and spread it out before the Lord” (2 Kings 19:14). “That night the angel of the Lord went out and put to death a hundred and eighty-five thousand in the Assyrian camp.” (2 Kings 19:35). The same God who delivered Jerusalem from overwhelming odds can provide for your ministry’s needs.

Stacked stones arranged in balanced formations on a neutral background, symbolizing stability, restoration, and rebuilding donor trust, with the title Rebuilding Donor Trust displayed above the image
Fundraising Verse of the Week

Rebuilding Donor Trust

“David was greatly distressed because the men were talking of stoning him; each one was bitter in spirit because of his sons and daughters. But David found strength in the Lord his God” (1 Samuel 30:6).

Are donors throwing rocks at you? Donors often direct their frustration toward leadership when their favorite programs are cut, or trusted staff members are dismissed. David fled from King Saul and settled in Ziklag. One day while he was out raiding, Amalekites burned Ziklag to the ground and captured all the wives and children. When David and his men returned to find their homes and families gone, his men’s grief turned to rage against David. In their despair, they even talked about stoning him. David’s remarkable recovery reveals five essential strategies for regaining donor confidence.

Find Strength in the Lord
David responded by turning to the Lord for strength and wisdom. Trials are important moments of personal and organizational growth. Paul prayed for the Colossian believers to be, “strengthened with all power according to his glorious might so that you may have great endurance and patience” (Col. 1:11). Do you need great endurance and patience today?

Drain the Pain
David’s men had legitimate reasons for their anger, but David wasn’t a detached leader—he grieved alongside them. Donors who are passionate about your ministry hold strong opinions about ministry direction and may question your strategic decisions, especially when staff cuts affect people they know personally. Allow them to express their feelings fully. Acknowledge their pain before moving toward solutions.

Seek Clear Direction
David inquired of the Lord (1 Sam. 30:8) and asked specific questions: “Should I pursue them? Will I overtake them?” Pray specific prayers and look for specific answers. Don’t simply present your strategic plan to God and ask him to bless it. Begin your planning process with prayer, seeking divine wisdom before charting your course.

Solve Problems
Winston Churchill observed, “Criticism may not be agreeable, but it is necessary. It fulfills the same function as pain in the human body. It calls attention to an unhealthy state of things.” David’s pain drove him to pursue God and address his crisis. God answered David’s prayer spectacularly: “David recovered everything the Amalekites had taken” (1 Sam. 30:18). Pain often precedes a breakthrough.

Share Your Blessings
David glorified the Lord for his protection and victory. When he returned to Ziklag, he shared plunder with the elders of Judah who were his friends. When God provides solutions to your fundraising challenges, be generous with your time and experience. Share your learnings with other ministry leaders so they can succeed as well. Maintain a kingdom mindset and celebrate others’ victories.

Think About This: The winter at Valley Forge was a period of immense suffering for the Continental Army. Soldiers faced starvation, disease, and inadequate clothing. Washington, under criticism and doubts about his leadership, turned to prayer for guidance and strength. The path through crisis requires divine dependence and obedience. David’s experience demonstrates that even when facing overwhelming opposition, leaders who anchor themselves in God’s strength can navigate through seemingly impossible circumstances and emerge stronger.

Response: Lord, please help me find my strength in you. Help me inquire of you to know the next steps for our ministry.

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