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A sweeping aerial view of rugged desert mountain peaks bathed in warm golden light under a soft pastel sky, with the text Experiencing God and the scripture reference Exodus 24:9-10 in a rustic handwritten font.
Fundraising Verse of the Week

Experiencing God

“Then Moses went up, also Aaron, Nadab, and Abihu, and seventy of the elders of Israel, and they saw the God of Israel. And there was under His feet as it were a paved work of sapphire stone, and it was like the very heavens in its clarity. But on the nobles of the children of Israel He did not lay His hand. So they saw God, and they ate and drank” (Exodus 24:9-10).

Imagine receiving a personal invitation to experience God. Moses, Aaron, Nadab, Abihu, and seventy elders were called specifically to the mountain to eat and drink in God’s presence. This was no ordinary dinner. It was the most exclusive event you could imagine. This encounter offers four applications as you plan your major donor events.

Special Invitation

“Nobles” means “corner pegs,” the structural supports holding everything together. Your ministry has corner pegs. You may have twenty of them. You may have five. These are the donors who anchor your mission. They deserve a personal invitation to an insider event. The ask begins long before the ask. The ask begins with the invitation itself.

Special Place

The setting God chose was breathtaking. Under His feet was what appeared to be a pavement of sapphire, clear as the heavens themselves. Your major donors can go to the finest restaurants and the most exclusive resorts. You probably can’t outspend their personal standards. What you can offer is something money cannot buy: a front-row seat to what God is doing through your ministry. Find an appropriate venue, even if modest. What happens inside the room matters far more than the room itself.

Special Speaker

The elders saw a glimpse of God. Your event does not need to produce a complete picture of your ministry. It needs to move hearts. Outside speakers can draw a crowd, but showcasing changed lives is much more effective. One Christian high school asked three graduating seniors to deliver the main address together, each taking ten minutes. They were well-scripted and well-rehearsed, and no guest speaker could have matched what they communicated. Your ministry’s stories, told well, are your greatest platform.

Special Outcome

The elders did not see God face to face, but they saw enough of His glory to strengthen their confidence in His leadership through Moses. What outcomes are you planning for your next major donor event? Identification? Cultivation? A campaign solicitation? Each of these requires a different design. A cultivation event that accidentally feels like a solicitation can set a relationship back months. Know your purpose before you plan a single detail.

Do not overlook this: God wanted them to eat and drink in His presence. Fellowship was part of the agenda. Some of your most important conversations will happen around the table, not from the podium. Build time for it.

Think About This: The elders went back as eyewitnesses. Imagine their conversations around the campfire: “I cannot fully describe it. But I was there. And it was real.” Your most faithful donors, when moved and inspired, become your most credible advocates. Design your event to create witnesses, not just attendees.

Response: Lord, help us create gatherings where our donors see You moving in the lives of those we serve. Make our events less about us and more about You. Amen.

Person participating in an ice bucket challenge, dumping a bucket of water over their head outdoors, with the words 'Fad Fundraising' and 'Acts 17:21' on a blue background.
Fundraising Verse of the Week

Fad Fundraising

“All the Athenians and the foreigners who lived there spent their time doing nothing but talking about and listening to the latest ideas” (Acts 17:21).

Joseph Bayly wrote The Gospel Blimp as a satire to poke fun at Christian ministries that build elaborate systems but neglect the real work of evangelism. The plot focuses on George and Ethel, a friendly Christian couple who was concerned about their next-door neighbors but didn’t know how to share the good news of Jesus Christ. One night during a gathering at their home with some Christian friends, a blimp flew overhead. Their friend Herm came up with a brilliant idea: Why not use a blimp to proclaim the Christian message to the unchurched citizens of Middletown? Herm’s vision spawned a new non-profit organization with an exciting new strategy to buy a used blimp, hire a pilot, and evangelize their hometown by towing Bible-verse banners, broadcasting Christian music and programs over loudspeakers, and “carpet bombing” folks with gospel tracts. It’s a great farce, if only it didn’t hit so close to home. We will do anything in the name of evangelism—except talk to people about Christ. This same attitude infects fundraising. Consider these four questions as you evaluate your next fundraising event.

Time
Fundraising events take massive amounts of time to plan, execute, and follow-up. Know your purpose before investing the time. What are the key performance indicators for your event? Is your goal volunteer engagement, donor cultivation, generating fundraising income, goodwill and peer relationship building, memorable experiences, networking, milestone, or mission-affirming celebrations, etc.? Identify two or more specific outcomes for your next event.

Volunteers
Your volunteers are a precious resource. Invest their time wisely. Will the volunteer opportunities for your event be meaningful and life-giving for volunteers? Will they be energized by serving or just dutifully helping because this is what we/they have always done? If you accounted for all your volunteer time, would you break even?

Constituents
Can the time and energy invested in your event achieve significant outcomes in moving forward donor relationships through goodwill, networking, or raising funds? Events can effectively encourage greater community support, promote your mission, start new relationships, and build donor and volunteer loyalty. Sometimes we think we must take every donor down the same path. How will you reach the major donors who don’t attend your events?

Priorities
Stephen Covey said, “The enemy of the best is often the good.” Events can be positive experiences or black holes that compress and stretch you at the same time through a phenomenon called ‘spaghettification.’ At the end of the year, you will be graded on how much money you raised, not how many events you planned. You only have so many hours in your week to raise money. Manage your time wisely. Any activity that is not directly connected to identifying, cultivating, or soliciting major donors should be secondary on your to-do list.

Think About This: Fundraising events might bring you closer to your major donors, but like George and Ethel learned—it’s more effective to meet your friend face to face.

Response: Father, help me not rely too much on events to tell our story. Give me courage to visit my major donors personally and ask for their support.

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