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A man in a suit pointing directly at the camera with a serious expression, set against a soft beige background; bold text on the right reads “SAY YOU, NOT ME! 2 Thessalonians 1:11.
Fundraising Verse of the Week

Say You, Not Me!

“We constantly pray for you, that our God may make you worthy of his calling, and that by his power he may bring to fruition your every desire for goodness and your every deed prompted by faith” (2 Thessalonians 1:11).

Thessalonica was a short, but productive stop on Paul’s second missionary journey (Acts 17:1-8). The unbelieving Jews were so jealous of the gospel’s success, they ran Paul and Silas out of town. Though he left abruptly, he kept thinking about and praying for these friends and sent Timothy back to check on them (1 Thess. 3:1-2). We can learn much about our donor relationships from Paul’s relationship with the Thessalonians.

Donor-Focused
We can hear Paul’s heart for these believers in the language he used. In 2 Thessalonians 1, he emphasized “you” and “your” seventeen times to express his love. He thanked God for them (vs. 3), boasted about their faith (vs. 4), gave them hope in God’s justice (vs. 5-10), and “constantly prayed for them” (vs. 11). Paul’s writing style should prompt us to incorporate more “you” phrases in our writing and conversations. Consider these phrases, “Your help is needed now more than ever,” or “You can fan the flames of revival,” or “We know you want to make a difference,” or “Your gift will last beyond your lifetime.” As you design marketing materials, focus on your donor—not you.

God-Focused
The Thessalonian believers were suffering under great persecution. Twice Paul asked God to make them “worthy of his calling” (vs. 5, 11). What an incredible encouragement it must have been to know that the Apostle Paul was constantly praying for them. Your donors are also experiencing trials of many kinds and you have the privilege of praying for them. Point them to the cross. Pray that God will bring relief and glorify himself (vs. 6, 12).

Donor Success
Paul prayed for God’s favor for his friends. Your donors desire to be good stewards of the resources God has given them. Paul prayed that their every good desire and every deed prompted by faith would become a reality. Know your donors well enough so you can pray effectively for their concerns. Pray for their businesses to thrive, their investments to yield amazing returns, and God’s blessing for a bountiful harvest. As they succeed, they will have more capacity to be generous.

Your Success
When Paul collected money for the poor in Jerusalem, he was reluctant to ask the Thessalonians because they were experiencing extreme persecution and poverty (2 Cor. 8:2). They surprised him and insisted that he receive their gifts so they could join him in serving others (2 Cor. 8:1-4). Generosity is not connected to a person’s net worth, but their heart. Cheerful givers want to make an eternal difference with their gifts (2 Cor. 9:7).

Think About This: Henry Blackaby wrote in Experiencing God, “Find out where God is at work and join him there.” When your donors see God working in your ministry, they will want to join you. Invite them to give, even if they are going through tough times.

Response: Lord, please teach me how to use more “you” language in our materials. May our donors experience the joy of giving through our ministry.

Several neatly wrapped black gift boxes with matching black ribbons are arranged against a dark background. The bold white text overlay reads, "The Gift That Keeps on Giving," conveying a message of lasting generosity and impact.
Fundraising Verse of the Week

The Gift That Keeps on Giving

“She did what she could. She poured perfume on my body beforehand to prepare for my burial. Truly I tell you, wherever the gospel is preached throughout the world, what she has done will also be told, in memory of her” (Mark 14:8-9).

The most remembered gift ever given lasted for only a moment. Six days before Passover, Simon the Leper invited Jesus to his home for supper. The guest list included the disciples, his recently resurrected friend Lazarus, along with Martha and Mary. As they reclined around the table, Mary approached Jesus with a bottle of expensive perfume, broke it, and poured it on his head and feet. Her act of worship is a beautiful lesson in generosity. Donors give estate and endowed gifts because they want their legacy to last for generations. We still remember Mary’s extravagant gift and everyone’s reactions to her generosity.

The Disciples Questioned
Sacrificial giving sparks opinions and everyone has one. All the disciples criticized Mary, not just Judas (see Matt. 26:8). They felt her extravagance could have been used in better ways like giving to the poor. Giving is spiritual warfare. Satan hates generosity and will throw flaming arrows (even comments from friends) to discourage donors from giving. Pray for your ministry partners as they consider significant gifts, because others will try to talk them out of it.

Judas Coveted
Judas voiced his opposition, but he didn’t care about the poor. He was looking out for himself as he held the bag and had embezzled many times (see John 12:6). Sadly, some adult children don’t want their parents or grandparents to be generous because more money for ministry means less for them. Encourage your ministry partners as they navigate difficult family dynamics. Be wise when you sense opposition from family members and encourage your donors to include their own attorney in any gift decisions.

Jesus Defended
Jesus rebuked his disciples for criticizing Mary’s extravagant gift. “Leave her alone. Why do you trouble her? She has done a beautiful thing to me” (Matt. 28:6). Some donors give because you offer to name something in their honor. Mary wasn’t looking for praise, she gave lavishly because she realized how much God had lavished on her (1 John 3:1). Inspire your donors to give beautiful gifts that will last beyond their lifetimes.

Simon Worshipped
Simon the Leper hosted Jesus in his home. That’s unusual because lepers lost all their possessions and were forced to live outside the city. Jesus healed Simon and restored every aspect of his life. One of the side effects of leprosy is the loss of smell. When Mary broke her perfume flask, the house was filled with its fragrance (John 12:3). Simon could smell and enjoy her generous gift. Help your donors realize all the lives they touch through their generosity.

Think About This: “It was intended that she should save this perfume for the day of my burial” (John 12:7). Mary saved this special gift for this special occasion. Donors are saving to give a special gift. Why will they give it to you?

Response: Father, help me communicate our ministry story in such a compelling way that our ministry partners will be motivated to give an extravagant gift.

An image of a long, empty road stretching into the horizon with a sunset in the background. The sky is orange and yellow with scattered clouds. On the left side, vertical white text reads "Galatians 6:9." On the right, bold white text says "Don't STOP Asking," with the word "STOP" highlighted in red.
Fundraising Verse of the Week

Don’t Stop Asking

“Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up.” (Galatians 6:9)

Fundraising is good work but hard work—travel, planning events, creating marketing materials, scheduling newsletters and appeals, writing proposals, submitting grant applications, managing staff and volunteers, preparing reports and presentations, and on top of all —the constant concern about making your fundraising goals looms over your head like the sword of Damocles. Are you tired yet? This verse can encourage you at the end of a long day, month, or year. Take heart in the promise all your work will pay off if you just keep doing good. Now read this verse from your donors’ perspective.

Weary
Giving is also good work but hard work. Your ministry partners have many giving choices and are burdened with the responsibility of making good stewardship decisions. They are also troubled by the cares of life: health struggles, financial challenges, church problems, and kids or grandkids drifting from the faith. How can you encourage them? Consider Isaiah 50:4, “The Sovereign Lord has given me a well-instructed tongue to know the word that sustains the weary.” You can lift your donors when they are discouraged. “Anxiety weighs down the heart, but a kind word cheers it up” (Prov. 12:25).

Proper Time
Giving is almost always a timing issue. Your donor might love your ministry and your project but can’t give right now. Most donors aren’t motivated by your calendar; they have financial pressures and priorities of their own. You are eager to reap a harvest, but your donors are also eager to reap a harvest. Some may be waiting on a literal harvest of crops, a quarterly interest payment, or the sale of a property. Be bold and ask but be patient and wait for the proper timing.

Reap a Harvest
Your ministry has a monthly budget to meet which requires a certain amount of donor calls to achieve your goals. If you don’t have inputs (number of asks), you won’t achieve outcomes (number of gifts). Focus on sowing seed and the harvest will follow. Learn to see giving through your donor’s eyes. What will their gift accomplish for eternity? Pray your donors’ generosity will reap a harvest of righteousness for your ministry and for them (see 2 Cor. 9:10).

Don’t Give Up
Galatians 6:9 is a spiritual pep talk to keep us going when things get tough. Isaiah said it like this:

God strengthens the weary
    and gives vitality to those worn down by age and care.
Young people will get tired;
    strapping young men will stumble and fall.
 But those who trust in the Eternal One will regain their strength.
    They will soar on wings as eagles.
They will run—never winded, never weary.
    They will walk—never tired, never faint. (Isaiah 40:29-31, VOICE)

Perhaps you need this encouragement. Your ministry partners definitely do.

Think About This: When you are tired, everything seems overwhelming. Encourage yourself and your ministry partners with Proverbs 30:1, “I am weary, God, but I can prevail.”

Response: Lord, you are the one who gives me strength to serve you. Help me encourage my ministry partners to continue being generous.

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