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A silhouette of a shepherd leading a flock of sheep along a hill at sunset, symbolizing leadership and guidance. The golden sky creates a warm and inspiring atmosphere. The text "Leading Volunteers" is displayed, emphasizing the theme of guiding and supporting those who serve.
Fundraising Verse of the Week

Leading Volunteers – Part 1

“When the princes in Israel take the lead, when the people willingly offer themselves—praise the Lord!” (Judges 5:2).

A humorous Chinese proverb says, “He who thinks he leads, but has no one following him is only taking a walk.” Leading and following sound like simple concepts, but they are incredibly complex. It’s beautiful when it works, but all too often leaders and followers don’t work well together. God appointed Deborah as a Judge to lead the Children of Israel through a desperate time. She wrote a song describing six types of people she recruited to join her army. Your board members and volunteers fall into these six categories. Here are the first three:

Followers Who Show Up (Judges 5:14-15)
Deborah praised five tribes who joined her and General Barak as they marched against the King of Sisera. Faithfulness is a prime quality for each volunteer – groundskeepers who mow the lawn, board members who set the strategic vision, and donors who give sacrificially. Showing up is 80 percent of volunteering. How can someone serve effectively if they only attend half the time? “Now it is required that those who have been given a trust must prove faithful” (1 Cor. 4:2). Do you honor the faithful volunteers who serve the Lord in your organization? A little appreciation will go a long way in motivating your team to keep fighting the good fight.

Followers Who Second-Guess (Judges 5:15-16)
Deborah chided the tribe of Reuben for “much searching of heart.” They must have labored over their decision to help Deborah because she mentions it twice. Indecision was their decision. Salespeople encounter buyers who question everything to find reasons for delaying their decision. No doubt, those who serve this type of customer want to scream, “Make a decision already!” Volunteer recruitment is similar. Asking questions about the job is healthy. You want volunteers to know and agree with your expectations. However, some people get stuck in “analysis paralysis” and never decide. Like Reuben, there is “much searching of heart.” When you encounter this person, it’s best just to move on to your next candidate.

Followers Who Go Sailing (Judges 5:17)
The tribes of Gilead, Dan, and Ashur were distracted with life. Deborah questioned, “Why did Dan linger by the ships and why did Asher remain on the coast?” Don’t get the image that these tribes were sailing along the French Riviera, rather they were focused on work. In the parable of the four types of soil, Jesus taught about the seed that fell among the thorns, “the worries of this life and the deceitfulness of wealth choke the word, making it unfruitful” (Matt. 13:22). There are many cares of this world that distract volunteers from focusing on your ministry: kids, school, work, church, marriage, bills, health, in-laws, outlaws – the list goes on and on. Perhaps the biggest thorn is the deceitfulness of wealth. Some are too busy growing their business to devote any time to serve the Lord with you.

Think About This: Deborah couldn’t win the battle by herself. Neither can you. Ask God for discernment to recruit volunteer leaders who will follow.

Response: Father, please give us faithful ministry partners as we “strive together for the faith of the gospel” (Phil. 1:27).

Two snails crawling on a tree branch with a soft, blurred green and yellow background. The text "Slow Down—Donors Ahead" is displayed in bold, playful letters, emphasizing patience and careful engagement.
Fundraising Verse of the Week

Slow Down – Donors Ahead

“Enthusiasm without knowledge is not good. If you act too quickly, you might make a mistake.” (Proverbs 19:2 NCV).

Absalom orchestrated a coup against his father and started a civil war. David sent Joab and his army to crush the uprising (see 2 Samuel 18:1-33). As Absalom was fleeing for his life, he rode under an oak tree and caught his long flowing hair in the thick branches, but his mule kept on going. He hung there helplessly until Joab came and plunged three javelins into his heart killing him and ending the war.

Then an interesting event happened. Ahimaaz volunteered to run take the news to David, but Joab refused saying, “You may take the news another time, but you must not do so today” (2 Sam. 18:20). Instead, Joab assigned a Cushite to run with the message to David. Ahimaaz loved to run so much, he begged Joab for permission to go, so Joab relented. Ahimaaz took the route through the plain, outran the Cushite, and reached David first. Unfortunately, he had no message to share. David told him to step aside as they waited for the Cushite to arrive with the bad news that Absalom was dead. We can learn four fundraising lessons from this account.

Enthusiasm isn’t Enough
Ahimaaz loved to run just for the sake of running. Paul taught in 1 Corinthians 9:26, “Therefore I do not run like someone running aimlessly.” Some fundraisers are full of zeal but don’t have focus or a purpose for their donor meetings. Determine the outcomes you want to achieve for each major donor. What information do you want to learn? What messages do you want to convey and what call to action will you propose? If you don’t aim at anything, you will hit it every time.

Clarify Your Message
Ahimaaz arrived first but had nothing to say. It doesn’t matter if you are the first ministry to connect with a major donor; if your message is unclear, you will miss the opportunity. Donors give to ministries that have a clear vision of what they intend to accomplish. Fine tune your message to make sure it’s compelling.

Don’t Act Too Quickly
Slow down. A rookie fundraiser in her zeal submitted an initial grant application to a foundation for $2 million. The foundation had given grants of that size but had no relationship with her organization. She jumped the gun and missed the relationship-building step. Unfortunately, the foundation director moved her application to the circular file.

Avoid Mistakes
You never get a second chance to make a first impression. Sometimes you may never get a second chance to connect with a potential major donor. Be intentional with your major donor strategy. Make sure the right person in your ministry shares the right message at the right time.

Think About This: The speed-accuracy trade-off is a behavioral science theory that proposes decisions made slowly have high accuracy while decisions made fast have a high error rate. Don’t rush your donor relationships but don’t procrastinate either. John Wooden, famed UCLA basketball coach, taught his players, “Be Quick, But Don’t Hurry.”

Response: Father, give our team zeal and wisdom to make the greatest impact for you as we engage major donors.

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